Nollywood industry for many years has been existing with the production of several moviesThe industry has been marked with various challenges despite its aimed entertaining NigeriansWhile some of these challenges have been overcome, it has also boosted the presence of the country globally
The Nigerian film industry, known as Nollywood, has undergone significant transformations over the years. From its early start to its present level as a major player in the global film industry, Nollywood has elevated in diverse ways.
In this article, we’ll take a look at the industry’s journey, highlighting the changes and improvements that have taken place.
Netflix and other streaming platforms have expanded Nollywood’s growth. Credit: @Netflixnaija @Genevivennaji
Source: Instagram
The Early Days of Nollywood
In the 1990s, Nollywood was in its infancy. The industry was characterised by low-budget productions, poor production quality, and a lack of professional training. Despite these challenges, Nollywood was able to produce films that resonated with Nigerian audiences.
Movies like “Living in Bondage” (1992), a Nigerian two-part drama directed by Chris Obi Rapu, written by Kenneth Nnebue and Okechukwu Ogunjiofor, produced by Ogunjiofor, and “Glamour Girls” (1994) became huge successes, paving the way for the industry’s growth.
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The present Nollywood
In present day, Nollywood is almost unrecognisable. The industry has undergone a significant transformation, improving production quality, storytelling, and acting.
As the industry grew, so did the quality of its productions. Nollywood movies began to gain recognition and acclaim, both locally and internationally. The industry’s ability to tell unique and authentic African stories resonated with audiences around the world, and soon, Nollywood movies were being screened at film festivals and cinemas globally.
Modern Nollywood films are shot with high-definition cameras, edited with advanced software, and feature talented actors who have received professional training.
One of the key areas where Nollywood is making significant strides is in the digital space.
One of the key factors that have contributed to Nollywood’s growth is the rise of streaming platforms. Platforms like Netflix, Amazon Prime, and others have made it possible for Nollywood films to reach a global audience. This has not only increased the industry’s revenue but also exposed Nigerian filmmakers to new markets and opportunities. Nollywood movies are now more accessible than ever, reaching a global audience and providing new revenue streams for producers.
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Today, Nollywood is a thriving industry, with a new generation of filmmakers pushing the boundaries of storytelling and production quality. The industry has also become a significant employer, providing jobs for thousands of Nigerians, from actors and directors to producers and technicians.
The industry is also experiencing a surge in international collaborations, with Nollywood filmmakers partnering with their counterparts from around the world to produce high-quality, globally appealing content. Collaborations with streaming platforms also increased the financial strengths of the movie maker.
Another significant change in Nollywood is the type of stories being told. In the past, Nollywood films were often focused on traditional themes like love, family, and culture.
While these themes are still present, modern Nollywood films are more diverse and experimental. Filmmakers are now tackling complex issues like corruption, social justice, and mental health.
Movies like “The Wedding Party”, “Isoken” showcase the industry’s ability to produce romantic comedies that are both entertaining and thought-provoking. On the other hand, films like “76” (2016) and “The Bridge” (2017) demonstrate Nollywood’s capacity to produce historical dramas and thrillers that are both critically acclaimed and commercially successful, while “Lion Heart”, “The Governor”, “King of Boys” amongst others showcased the industry’s storytelling growth in business, politics, society.
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The industry’s evolution is a testament to its resilience and determination. With its rich cultural heritage, talented filmmakers, and growing global audience, Nollywood is poised to become a major force in the world of cinema.
However, despite its successes, Nollywood still faces challenges, including movie piracy, funding, and distribution. However, the industry remains resilient, and its practitioners continue to innovate and adapt to the changing landscape.
Exits of streaming platforms on Nollywood
Henzodaily.ng previously reported the implications of streaming platforms like Netflix exiting the country.
One of these is the monetisation impact it would have on content creators based on the finances it showered on them.
The cinematography improvement in Nollywood movies through the resources provided has also helped the industry.
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Source: Henzodaily.ng